Orad Hi-Tec Systems announced an order worth several hundred thousands of US dollars from ERT, Greece's largest public television broadcaster. ERT will utilise Orad's ProSet virtual studio solution as well as multiple Maestro stations to enhance its news graphics.
As part of the agreement, ERT will employ Maestro in its on-air graphics and character generator solution for various daily news productions. Maestro will allow ERT to enhance their production workflow, by introducing a real time template to all graphic elements.
Complementing the Maestro system is ProSet, Orad's high-end virtual studio system empowered by 4 of Orad's "HDVG" - High Definition Video Graphics rendering platform. ProSet will be utilised by ERT as its virtual system for the news operation. Orad's Xync infrared based tracking technology will also be implemented as the tracking system of the virtual studio, allowing free camera movement within the studio. Orad's 3Designer application will serve as the authoring software for both ProSet and Maestro streamlining the entire graphics workflow.
Commenting on the deal Mr Avi Sharir, President and CEO of Orad:
"Orad's ability to provide an end-to-end solution to ERT played a key role in winning this contract. From infrared camera tracking technology, a powerful video graphics rendering platform to high quality virtual studio, and on air graphics solutions, Orad provides it all. We provide a better solution to the customer by streamlining the workflow and increasing the efficiency"
