To ensure a realistic set, the software controls the proper texturing, lighting and model parameters during live operation. During production, actors move freely within the virtual set, while the camera operators follow the action, and the set is synchronized with the background graphics to provide a true 3D perspective result.
Foreground objects and other set fixtures such as news desks, animated charts or simulated video walls may be moved and manipulated in real-time. Therefore, an actor can not only go in front or behind virtual objects, but also walk or move inside them. The on air result is so realistic, the viewer is drawn to your broadcast without realizing it is graphically generated.
Why You should use a Virtual Set
With a virtual studio, you can maximize valuable studio space by turning a 10x10 square foot area into a "virtual" set to give your broadcast a "big market look".
Virtual sets can be less expensive to create and maintain than traditional studios. ABC News claims to have saved $300,000 (over 85%) by using a virtual studio instead of a traditional set on one program alone. A virtual studio can also give you the flexibility you need as a local broadcaster to produce shows which were previously impractical. A single system can serve up sets for multiple programs such as news, weather, entertainment, talk shows or local sports by loading the various graphical sets in a few seconds.
Orad's vitual studio provides the broadcaster with even more versatility, enabling the support of multiple studio configurations operating through a single system. Most importantly, virtual studios give you the opportunity to energize your broadcast with the exciting graphics and stunning effects that will attract and secure viewer interest. It keeps the ratings high!
